Carnival Sun Juice, the rum of JoeyStarr & Old Brothers

We are proud to announce the official release of Carnival in our product catalog. Fruit of the work between Old Brothers & Joey Starr the three expressions are now available for sale!

Building on the success of the previous collaboration, Old Brothers & Joey Starr joins forces and launches CARNIVAL ! The goal, to promote rum and its different origins by offering a range accessible by all and for all!

Through its rums and spirits, Carnival invites you to dive into African, Amerindian, Asian and European cultural and festive roots. We take you on a journey to meet passionate women and men, to share with you their craftsmanship and the taste of the party.

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€40.00 - €150.00

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40 % ABV - 54 % ABV

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Rarity (copy number)

400 - 450
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Carnival Sun Juice: JoeyStarr’s Bold Rum That Brings Sunshine to Your Glass

When you think of JoeyStarr, you immediately picture his raw energy, his unmistakable style, and his love for a good party. Today, the French rap icon and urban scene legend embarks on a new sun-drenched adventure with Carnival Sun Juice, a rum that embodies the warmth of the Caribbean and the power of its creator.

Carnival Sun Juice: A Rum Inspired by the Spirit of Carnival

More than just a rum, Carnival Sun Juice is an open invitation to celebrate. Inspired by Antillean traditions and the vibrant carnival spirit, this artisanal rum was crafted to capture the electrifying energy of the islands. With a bold identity, exotic flavors, and an audacious approach, it promises a tasting experience as intense as its musical roots.

A Signature Rum, Blending Authenticity and Modernity

A lifelong rum enthusiast, JoeyStarr teamed up with experts to create a recipe that reflects his personality:
✅ A generous and expressive rum, crafted with precision.
✅ Fruity and spicy notes, perfect for cocktails or sipping neat.
✅ A striking visual identity, mirroring the rapper’s charisma.

Whether you are a fan of neat rum, enjoy explosive cocktails, or are simply curious to explore a unique universe, Carnival Sun Juice promises to shake up your taste buds with its bold character.

Why Choose Carnival Sun Juice?

  • A rum crafted by a legend: JoeyStarr, a music and lifestyle icon.
  • A festive spirit: a bottle infused with the essence of the Caribbean and carnival vibes.
  • Uncompromising quality: a rich, well-balanced, and accessible rum.

Whether you're a seasoned rum lover or simply curious to experience JoeyStarr’s vibrant energy in liquid form, Carnival Sun Juice is made for you!

Discover it now and let yourself be swept away by the Carnival Sun Juice experience!